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Medical Representative Training Programme
Overview


Carreograph is an Educational Institute based at Kolkata, operating at National level. Carreograph conducts regular courses for fresh graduates, up to 24 years, selected on the basis of aptitude and communicational skills. Over a period of two months, they are groomed up so well that most of the students are picked by our Pharma clients. Many Pharma companies prefer to conduct interviews at Carreograph Training Centers to recruit Medical Representatives for their companies.  

Benefits of the course:

This course is taught through interactive sessions, powerpoint presentations and live video based inputs. This helps the students to have a clear conception about the job and thus they perform better in the interview board. 

The course will transform aspiring students into confident and communicative professionals who will be groomed to start their career as Medical Representative with renowned Pharma companies. 

The course will instill a sense of positivity in the students which in turn help the students to build up a positive mindset and attitude. 

Course will give the students a detailed overview of Pharmaceutical Industry 

In-Built Scope for Spoken English Practice in the Course. Students are given maximum opportunity to speak to practice spoken English. 

Individually every student is guided as per his/her development area 

Students from varied academic backgrounds are given a strong scientific knowledge by extensive use of audio- visual modules .Students get a thorough conceptual clarity on the subject. 

Clear understanding about the job of Medical Representative with the help of real time Video, so that students can answer any question of Interviewers about the Job. 

Simulated Mock Interview environment in order to give the students a feel a of real interview 

They get the opportunity to rectify themselves and not to repeat the same mistake in the actual interview

Special communication and attitude development classes for all students. 

Interaction with Experts from Pharmaceutical Industry through regular seminars which enriches students with wealth of Information 
 

 


 
The Course


It is a two months training programme designed specifically keeping in mind the requirement of the pharmaceutical Industry. Students are developed accordingly in the total programme so that they become employable and eventually can be placed as Medical Representatives in different Pharma companies by Carreograph.


 
Course Structure


Professional profile of Pranab Raychaudhuri 
Director, Training and Management Education - Carreograph

Presently Mr. Raychaudhuri is at the helm of all training activities of in-house as well as outside in the corporate sectors as Training Director of Carreograph. He is continuously researching towards the upgradation of all training modules in line with contemporary needs. Along with he is also serving as the president of Carreograph Institute of Pharmaceutical Management.

Mr. Raychaudhuri started his career in pharmaceutical sales as Medical Representative in Bengal Immunity Co. at Kolkata. He drew managements attention in various tests, obtaining high marks as a topper and was selected for the first time in the company as Detail man Bulk Chemicals and given a special training in B.I. Research Institute. 

He later joined the Indian Unit, Roche Products Ltd. of the then multinational 1st pharma Swiss giant, F. Hoffmann La Roche & Co. From here he had grown in strengths. Mr. Raychaudhuri got promotions at regular intervals and reached the level of Zonal Manager. Subsequently, he became Dy.General Manager in Nicholas Piramal India Ltd. (NPIL) when NPIL took over the Indian Unit of Roche. He served the industry over there decades.

Roche was probably the 1st company to introduce computerization of field force activity in India in 1990. Roche Management was pleased to decentralize this activity only in eastern India to make it more effective and gave him go ahead signal for such activity. Based on Swiss software programme, Mr. Raychaudhuri altered the programme to bring suitability to the Indian working style and became successful to produce summary of Daily Call Reports & various other reports in a periodical manner for a better control of field force activity & accountability of 1st line managers. Later, Mr. Raychaudhuri was highly praised for this controlling system by NPIL president Mr. Kurtkuti who directed him to start for this system in NPIL too.

Mr.Raychaudhuri had the rare distinction of undergoing training in India and Switzerland by many Indian & International legendary trainers. In turn, he has trained many Medical Representatives and Managers before taking charge of Carreograph Training Centre. Under the leadership of Mr. Raychaudhuri, a team of qualified and competent professionals from Pharma Industry working relentlessly for more than a decade to provide the industry with skilled and trained human workforce.

As Training Director, Mr. Raychaudhuri played the role of architect in designing and continuously upgrading the modules. 
 


Syllabus:

Marketing
    Communication skills, Retail Survey, Job contents, Listening & Selling Skills, Distribution 
    System, Handling Objections 

Medical 
    Anatomy & Cytology, Micro Organisms, Systems Antibiotics, Pharmacology, Medical 
    Terminology & Abbreviations

Mock Interview
    Biodata Rectification, Interview Skills, Self Presentation, Post Interview Analysis, Do’s & 
    Don’ts in the Interviews, Winning the Interview Process


 
Eligibility

Graduates, below 24 years of age.


 
Enrollment


Application Form, PDF version. Click here.

If you do not have PDF reader, download it from Adobe website using the following link.


 
Admission Process

Two Batches every month.


 
Selection Procedure


In two months training course, candidates are selected on the basis of their age, qualification and academic records. Our Counselors will take a personal interview before the admission.


 
Fees Structure

Kolkata:
Rs.20000.00 (Rupees Twenty Thousand only) 
Mode of Payments: Rs.10000 (at the point of admission) + Rs.10000 (after completion of one month of training). Total Rs.20,000

Durgapur:
Rs.16000.00 (Rupees Sixteen Thousand only) 
Mode of Payments: Rs. 8000 (at the point of admission) + Rs. 8000 (after completion of one month of training). Total Rs.16,000

Asansol:
Rs.16000.00 (Rupees Sixteen Thousand only) 
Mode of Payments: Rs. 8000 (at the point of admission) + Rs. 8000 (after completion of one month of training). Total Rs.16,000
 
Hostel facility is available at all the above centers.


 
Examination Schedule


Written Exam is conducted during the course. Also regular merit and skill based evaluations are undertaken by the trainers to assess the progress of the students.


 
Passing Standard


40% in Mock Interview and Written Test separately.


 
Syllabus - MR Training (2 months)



Marketing
    Communication skills, Retail Survey, Job contents, Listening & Selling Skills, Distribution 
    System, Handling Objections 

Medical 
    Anatomy & Cytology, Micro Organisms, Systems Antibiotics, Pharmacology, Medical 
    Terminology & Abbreviations

Mock Interview
    Biodata Rectification, Interview Skills, Self Presentation, Post Interview Analysis, Do’s & 
    Don’ts in the Interviews, Winning the Interview Process


 
Frequently Asked Questions

(1) What are the criteria for choosing Medical Representatives by the companies?

 
Communication
 
Presentabilty
 
Subject knowledge
 
Attitude

(2) I am a non B.Sc –can I get a job?

Any Graduates can get a job in Pharma Sector.

(3) What would be my starting salary?

6000/-15000/.Salary structures vary from company to company.

(4) Do you give job guarantee?

Carreograph will provide you interview opportunities, until & unless you get a job.

(5) Do you give repeat placement?

Only after completion of 6 months of field work.

(6) I am a weak communicator-how can I get a job?

It’s a common problem .Your problem is that you suffer from Lack of confidence while speaking in English. Our Training methods will remove that fear from your mind and you will find your self in a position to speak. Their will be Spoken English, Public Speaking and communication practice session in every class during your 2 months Training period.

(7) How many companies do you have as your clients?

You can refer to the attached Client list. All Blue Chip pharma companies regularly recruit Medical Representatives from Carreograph. We are having nearly 200 pharma companies who recruits Medical Representatives form Carreograph.

(8) What is the normal time to become a 1st Line Manager?

In this Industry promotion is absolutely based on performance. A good performer having leadership and team building aptitude can expect to get promotion within 2 years.
There are several examples where top company like Cipla has promoted Medical Representative to Area Manager within one year. This is not a regular practice, but it shows that performers are always rewarded.

(9) How can I learn science subjects being a non B.Sc?

In our training we focus on explanations of science subjects in such a lucid manner with the help of audio – visual presentation – that even the non B.Scs can also understand the concept. We also conduct regular ‘Practice’ sessions to help you remember the content and speak it.

(10) I have heard that if I don’t achieve budget or target, my job will be at stake in this profession?

As a Medical Representative you will have 2 targets – Activity Target & Sales Target.
Activity Target - Meeting Doctors, Meeting Chemist, Meeting Stockiest
Sales Target - Achieving, Sales Target (Eg. 1 lakh / month)

As a Medical Representative activity target is within your control and sales will only be a consequence.

Your job as a Medical Representative is to achieve your Activity Target which is very much within your control. In spite of achieving your Activity Target if Sales Target is not fulfilled, your Area Manager is there to guide you. Your job will never be a stake if you fulfill your Activity Target. 

(11) What would be the mode of communication in the classes? I am a Bengali medium student?

This is also a valid point. We use very simple English in the classes that will be understood by you. We will encourage you to speak and practice in English .You can also speak English once you come out of the fear of speaking. Our Trainers may use Bengali on case to case basis for making you understand the subject but generally they use English as the mode of communication. 


 
Course Contact Details

Kolkata:
Carreograph Institute of Management Studies
227 APC Road, Kolkata – 700004
Ph: 91 33 2530 – 7710 / 5497 / 5487

Priyanka Chakraborty – 9836970475
Moumita Chakraborty Bhowmick – 9836062931



Asansol:
Carreograph Institute of Management Studies
57, Dr. M.N. Saha Road,
Purbasha Lane, Asansol – 1

Sanjukta Palit – 9874197671

 


Durgapur:
Carreograph Institute of Management Studies
3/6 Doctor's Colony,
City Center,
Durgapur - 16

Jayashree Bhattacharjee – 9874182795



 

 


      Images

Carreograph Medical Representatives students attending the seminar The guests (L-R) Mr. A.S Bandopadhyay, Zonal Head, Icon; Mrs. Pinki Basu Chaudhury, Executive HR Manager, Carreograph; Mr. Ujjal Kumar Bagchi, Zonal Head, Ethicare in the dias Mr. A.S Bandopadhyay, Zonal Head, Icon addressing the students
Carreograph Medical Representative student asking a question to the guests Carreograph Medical Representative student asking a question to the guests

 

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